Grand Marnier
Grand Marnier gets a core refresh, elevates its brand reach, and introduces a new label for strategic diversification.
These extensions amplify the brand's exposure, each offering unique flavor profiles and premium experiences that resonate with a wider audience. Targeting the lucrative "margarita" space, a robust suite of campaigns, promotional assets, and experiential events were crafted for both on- and off-premise engagement. The result: a rejuvenated brand experience catering to a broader audience.
